CRM/Email Marketing Specialist
(Remote)
B2Spin is a rapidly growing team of company builders on a mission to bring life-changing moments of joy to our customers. B2Spin is headquartered in Gibraltar, the British Overseas Territory at the southern tip of Europe and we recruit the best talent globally, regardless of location.
Overview
We are seeking a highly motivated and experienced CRM Specialist to join our team.
As a CRM Specialist you will have a varied role, responsible for introducing, developing, and optimizing our CRM activity for the US and other markets. This position will be expected to implement customer promotions that enhance our customer user experience, engagement and commercial KPIs as well as manage and optimise automated flows.
Areas of Responsibility
Own the creation, execution and reporting of multi-channel campaigns across our CRM tools.
Build html emails, push notifications, app messages, social media posts, automated email flows, promotional pages and purchase offers.
Own the coordination of the production of marketing materials (copy and image assets) for our CRM campaigns and take accountability of delivering CRM campaign setups adhering to quality and timelines set by the business.
Conduct post campaign reporting, proactively suggest and implement improvements.
Work with several data streams for segmentation.
Execute A/B testing across several campaigns.
Define target audiences and campaigns via our CRM and marketing tools.
What we are looking for...
Minimum of 1+ years' experience in a similar role.
Bachelor's degree in any course or at least 2 years in college.
Ideally experience with USA market or Gaming/eCommerce background.
Excellent communication and presentation skills, excellent written and spoken English is a must.
Familiarity with Bloomreach and/or other CRM platforms.
Ability to multi-task, prioritize, and manage time effectively without micro-management.
Benefits
Competitive salary
Flexibility and remote work
Training and development
International collaboration with our teams based around the world
Fast growing business where the sky's the limit for your career